Welcome! we are TIER ZERO — a global footwear design studio based in the UK. We specialise in sport, fashion, and lifestyle, blending creative direction with research-led design and development.
Tier Zero was founded on over 20 years of experience designing in-house for several global footwear brands. Our mission is to deliver cutting-edge and forward-thinking solutions that puts exploration and innovation first. In a space that’s become increasingly structured, safe, and predictable, we set out to build the opposite: a place where bold, inventive, and creatively sharp ideas shine through.
Tier Zero exists to partner with awesome brands, start-ups, and passionate teams around the world to unlock new possibilities. Whether you're planning to enter a new market, refresh a product line, or struggling to cut through the noise, we’d love to bring a new lens to help solve your toughest design problems.
If you're curious about what we do, or think there’s a challenge we could solve together